- enovak624
- Feb 8
- 2 min read
After reading “Design + Writing = Power. How I became a better designer through writing” by Rizwan Javaid and “Highlighting the Importance of Writing for a Designer” by Stella Lincoln, I can confidently say that my perspective hasn’t changed; it was only strengthened. I mentioned in my reflection that designers work with writing all the time and that it is an essential part of the job, whether writing emails to clients and partners or creative briefs that explain the project. Both articles effectively strengthen that sentiment by explaining why a graphic designer cannot simply work with images but must also work with words. One quote from Javaid notes: “Writing is designing with words.” He explains how his writing in design used to suffer because he never held it to the same standard as his designs. He was unable to clearly explain his work to clients because he lacked a commitment to writing well. This is a point Lincoln shares, noting that with the world moving so fast, effective communication is essential in this industry. If a designer is unable to communicate the first time, they will be left behind.
Another point Lincoln brought up was the importance of search engine optimization (SEO) writing. SEO is the process of structuring and choosing words in a way that helps websites appear higher in search engine results, like Google. This writing is essential because good SEO leads to more clicks and viewers, which in turn leads to more revenue, and the cycle continues. Writing good SEO content requires someone who is eloquent and understands how people read online. This was new to me, as I have never written SEO content, and it's a new side of design for me, since I have mostly worked with graphics.
Both articles clearly state that writing is not just an addition to design to be taken lightly, but also directly influences a designer's success. They emphasise the key idea that combining design and writing enhances impact, because without strong writing, even the best visual work cannot effectively communicate its message.
Key Words: Writing, Graphic Design, Opinion, SEO,